When I listen to my friend Yesenia speak about her dreams of a future where people feel safe, heard, important, equal, and included I hear the passion she has for her calling as deeply as any esthetician who sees a client and knows they can fix someone’s skin. Just like we educate and create skincare plans, Yesenia educates and designs programs that foster and teach inclusion and diversity.
When I asked Yesenia to speak to us about how we could make clients more comfortable I came with a few questions. You know the ones we all have. How do we deal with asking clients about their genitals??? What are we doing about pronouns on intake forms when “other” is the only freaking option! And how can we educate ourselves?
As usual, when it comes to talking to my friend, I left this interview with far more insight than I ever expected. I’m blessed to have powerful, smart, and kind women like Yesenia in my life. I hope you take advantage of this opportunity. There are very few Diversity and Inclusion Experts in America right now, let alone ones with Yesenia Gutierrez’s background who are kind enough to take an hour out of their day to talk to us about dangly bits, bathroom etiquette, and the mindset switches we can make to help our customers feel more comfortable in the spa and salon.